Leads & Sales module - Overview
The Leads module (sidebar → Leads, route #/leads) is a senior SDR desk: public hunting with search/scrape tools, buying signals, ICP/BANT-F scoring, prepared outreach (human send), CRM export. Every datum is sourced or unverified. Verified emails and live CRM sync depend on connectors.
Connectors for real leads
| Need | Config |
|---|---|
| Verified emails | HUNTER_API_KEY and/or APOLLO_API_KEY, then enrich_leads.py |
| Deep web research | Exa and/or Firecrawl MCP (Settings → MCP) |
| Live CRM | HubSpot MCP + HUBSPOT_ACCESS_TOKEN (crm-update-agent preloaded) |
| Site corpora | scrape / browser tools; /scrape allowed from the Leads module |
Without Hunter/Apollo keys, the agent still builds sourced lists with unverified email patterns - never fake "verified" addresses.
How it works
- Open Leads in the sidebar.
- Click an action card (see Actions) - includes Deep web hunt.
- Chat opens with
/leadsand the prompt in the composer. Describe your ICP, then send. - The agent hunts (search/scrape/MCP), enriches, scores, and ships
sales/prospects-*.csv+leads-report-*.html.
/leads find 30 HR-tech SaaS companies in France, 50-200 employees, with their heads of people
/leads enrich sales/prospects-*.csv then push tier A into HubSpot
The /leads command
| Command | /leads [icp|company|brief] |
| Skills preloaded | expert contract, critic, DQ, prospector, signals, generation, qualification, account/entity research, outreach, persona, pipeline, lead-enrichment, crm-update-agent, deep-web-research, web-extractor |
| Board | Tracked run (project-board) |
| Output | sales/prospects-*.csv (+ enriched/scored) + leads-report-*.html + expert gate |
Scripts
python navin/skills/lead-enrichment/scripts/enrich_leads.py --keys-check
python navin/skills/lead-enrichment/scripts/enrich_leads.py sales/prospects.csv -o sales/prospects-enriched.csv --verify-existing
python navin/skills/lead-qualification/scripts/score_leads.py sales/prospects-enriched.csv
Data rules
- Every datum: source URL or
unverified. email_status=verifiedonly from API proof (Hunter/Apollo).- Public sources only - no logged-in LinkedIn.
- Domain dedupe; quality over volume.
Tips
- Clear ICP + 5 best customers → better lookalikes.
- Enable Exa/Firecrawl + Hunter before high-volume hunts.
- Chain: ICP → hunt → enrich → score → CRM.